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Pamper Your Skin With 54 Thrones Botanical Skincare Made In Africa

More and more people are shunning chemically formulated on the shelf beauty products in favour of natural, holistic handcrafted formulations, and the beauty industry has witnessed a rise in brands around the world catering to this need by tapping into their own homegrown beauty rituals and bringing them to global attention. And Africa is no exception. Natural skin care ingredients such as cocoa butter and shea that have been used by African women for centuries are being recognised for their benefits, but we are only just scratching the surface. Fruit of the African soil, ingredients such as baobab, marula, and […]

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LIHA Handcrafted Natural Skin Care Launching Facial Range

  A few months back I introduced LIHA , a pioneering skincare brand that is all about natural beauty formulations made with rare ingredients. I caught up with the founders Abi and Liha to find out a bit more about the brand and their new product offering. Please introduce yourself, and tell us a bit about your backgrounds, where you are based and what has inspired your interest in natural skin care? ABI: Liha and I met at University in London nearly 18 years ago. After university I became a professional athlete, competing in 2 Olympic Games. Liha moved back to her hometown […]

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LIHA Beauty Inspired By West African Skin Care Traditions

  We have gone through a cold snap of late, the icy winter winds contrasted with the drying effects of central heating leaving skin feeling skin a bit distressed. Whether you are in a cold or hot climate, it is important to protect your skin as each season comes with its own set of challenges that can be harmful to exposed skin if you go not care for it properly. And with more of us shunning chemical laden products in favour of natural skin care ones it can be tricky to find natural products that are what they say they […]

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Tiossan Luxury Skin Care Collection Made in Senegal

Serial entrepreneur Magatte Wade, the founder of Adina World Beat Beverages, has created a new brand of luxury skin care called Tiossan. The first of its kind from Senegal, where Magatte hails from,  Tiossan products are made using ancient recipes and natural African botanicals that help to keep skin vibrant and healthy, and combat ageing.  

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Chouette Mama Natural Restorative West African Skin care

The soothing, nourishing, regenerating and healing properties of West Africa’s indigenous plant life forms the basis of a range of 100% natural African skin care products formulated by Senegalese based business, Chouette Mama. The business was founded in 2007 by Phil and Geraldine Pernin, a French couple with an interest in botany, that led them to relocate to Popenguine, a small village on the Senegalese coast with idea of setting up a laboratory creating a natural African skin care brand based around plants that have been used locally for generations.

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Jeanne Habashi Le Caire Egyptian Beauty Skin Care

Ancient Egyptians were among the early pioneers of cosmetology as they continually sought ways to enhance beauty, and preserve youthful appearances in a society where physical appearance was of paramount importance and whose women were fame for their beauty. Plants and natural ingredients were used to create Egyptian beauty skin care products that included moisturisers and anti-wrinkle creams, and over four thousand years later have inspired a premium luxury skin care line; Jeanne Habashi – Le Caire.

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Miöja Natural And Holistic South African Skin Care

I fell for South African skin care Miöja’s packaging as soon as I saw it; the colours, so intense and gorgeously vibrant makes you take notice. However, the colours as I later found out not only serve to create standout packaging but have a deeper significance in distinguishing and highlighting the specific benefits of each range. Based in Kwa Zulu Natal, South Africa Miöja was started by Tasha Saha, a practicing Holistic Healer and as a chronic sufferer from eczema sought to create her own natural and holistic skincare range using the plants from her garden, simple ingredients that are not just […]

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L’Occitane African Shea Butter Marks International Women’s Day

First observed in the early 1900s, Women’s Day has grown into a day of appreciation; inspiring women, celebrating their achievements and acknowledging the challenges still to be overcome. The Day sees a diverse range of events being held across the globe and in some countries today has become a tradition taken as a holiday, which sees men taking the time to honour their Mother’s, wives, girlfriends and colleagues with symbolic gifts. In celebration of the Day, French skin care care company L’Occitaine has created a special limited edition African Shea butter bar of soap produced in Burkina Faso in partnership with a […]

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Savane Luxury Protective African Skin Care Range 

The African continent is said to contain a quarter of the world’s biodiversity; with the Southern African region home to more than 30 000 indigenous plant species many of which have been traditionally used over the centuries for their holistic benefits. Utilising the power of these indigenous plants is Savane, a luxury range of protective African skin care solutions that blend traditional botanical treatments with modern techniques in green science. Launched in South Africa 2011 by Jennifer Peters, an anthropologist who specialises in developing health products for rural communities and Stephane Helary, an ecologist; Savane products were created to revitalise, regenerate […]

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Africology Urban Spa African Beauty And Skin Care

Can you believe, the New Year is not so new anymore and today is already the 1st of Feb! Keeping busy has made the time fly by, however the combined effects of a sudden cold snap and central heating on a full blast is causing me to feel extremely sluggish making it time for rejuvenation; and what better than to head to the spa for a few hours of self indulgent me time. London has no shortage of spa spots to choose from, but I’m looking to African beauty and skin care inspiration. In early September 2011 Africology, brought their brand of natural […]

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Thea Skin Care Enhancing Beauty The Natural Way

Named after the Greek goddess of natural beauty, Thea Skincare is a luxurious range of African inspired skin care products designed to feed your skin with the best pure, nutrient rich and active natural ingredients Mother Nature has to offer. Thea Skincare was founded by Althea, who coming from a background in the cosmetics industry developed a range of ethno-botanical skincare products that work to soothe, nourish and hydrate skin naturally and were inspired by a visit to Malawi and the natural, effortless beauty of Malawian women of all ages, in particular the texture and tone of their skin. During her time […]

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L’Occitane Packaging Inspired By West African Print Textiles

Escaping the crowds on Regent Street I ducked into L’Occitane in search of a few moments of respite. When it’s comes to tourist attractions London’s Regent Street is notoriously congested. I have been spending quite bit of the time in the area due to a current assignment and most lunchtimes have literally found myself doing battle as I try to make my way along… frustration is not the word, but in an attempt to avoid the crowds have found myself wandering off the beaten track, discovering some quiet oases in the process. One day however I wasn’t quite as lucky and got […]

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Malée Natural Science Premium South African Made Skin Care

It is getting chillier and chillier as the days go by and more important than ever to protect your skin from the harsh drying effects of winter; makes for a good excuse (not that your really need one!) to indulge in some luxurious pampering sessions with products that care for and soothe mind, body and soul. A premium range of bath and body products made using natural active ingredients; I first stumbled across the Malée premium South African made skin care line when I followed a link from the Timbuktu Chronicles blog. Based in South Africa, Malée was named after founder Zeze Oriaikhi’s great […]

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Bulldog Men’s Skin Care With Organic Ghanaian Shea Butter

[Image credit: Eco-System Moisturiser – Bulldog] So… having a name like Bulldog doesn’t exactly conjure up images of anything tender; however it is the name of a range of men’s natural skin care products that are designed to look after and care for the skin naturally. Producing products that contain no harsh chemicals like Parabens, Sodium Laureth Sulfate, artificial colours and synthetic fragrances Bulldog was founded in 2006 by Simon Duffy and Rhodri Ferrier who saw a gap in the market for a line of natural skin care products aimed squarely at the male grooming sector; products that needed to be more than just re-packaged […]

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African Skin Care Nuvivi Natural Hand Made Soaps

Nuvivi is a company founded on tradition that used tried and tested traditional African skin care methods to create their luxurious hand made soaps. Growing up in a soap making home and utilising the skills learnt along the way; founder Antoinnette handcrafts the soaps herself using recipes handed down from her mother. Nuvivi soaps are 100% natural; no artificial colours or additives that can irritate the skin are used, instead only the best natural ingredients go into making each African skin care inspired product and include; wild herbs, spices, olive oil, coconut oil, palm oil, cocoa butter and shea butter. Rosemary […]

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Africology Luxurious Eco-Friendly South African Skin Care

The healing soothing fruits of mother earth are blended in a range of luxurious products developed by eco-friendly South African skin care brand Africology. Utilising the healing essences of some of South Africa’s indigenous plants to revitalise the skin and help prevent the damage caused by stress, free-radicals and harsh dry climates, Africology aims to help you re-connect to self, in harmony with nature and the world around. [Image credit: Africology]

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Akoma African Skin Care Male Grooming Gifts For Father’s Day

The closer Father’s Day gets certain businesses must surely see an upsurge in hanky and sock purchases from those who have left it to the last minute. I admit I have been guilty of this at some point, but I always try to get something meaningful and imaginative. How many socks and hankies can one man have anyway! Why not treat the treasured men folk in your life to some loving African skin care, a thoughtful gift that can say a lot if it is the right product. UK-based Akoma Skincare specialises in organic fairly traded products using raw natural ingredients like […]

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  • Eight years ago I started a blog as a place to document the interesting things I was discovering with regards to the design and creativity emerging from Africa. From the moment I created my first blog post little did I know where the journey would take me. Fast-forward to present day I have not only been privileged to witness the development of an industry, but to also have an active role in creating awareness about it.

On this journey, I have seen Africa’s design industry grow from a handful of names from a handful countries to a continent wide-reach. Some names that were just starting out have become internationally respected leaders in their field, whilst behind them, a new generation of names are coming up and claiming their place in the industry.

To say that it is an exciting time for African design and creativity would be a gross understatement! We are in a time of rapid advancement and unbridled creative expression, that is setting the foundations and standards for future generations to build on. And like many other emerging industries in Africa, creativity is opening up opportunities to those who are willing to seize them. And seizing them designers are!

And as Atelier Fifty Five begins a new chapter it is an opportunity for me to renew my commitment to supporting the development of the African design industry and helping those I work with and write about, and work with to fulfill their potential for creating world-class brands. 
I invite you to visit our website to discover more. [Link in bio]

Tapiwa, Founder Atelier Fifty Five
  • Instagram Image
  • Colourful basketry, soulful sculpture and an elegant candle make a nice placeholder we think, as we prepare to usher in a new chapter of the Atelier Fifty Five journey. [📷 credit: @atelierfiftyfive]
  • Gifted hands. A glimpse behind the scenes of Kaross a South African based embroidery initiative, whose artisans transform furnishings into works of art. [📷 credit: Kaross]
  • Tools of the trade, a hand carved printing block stamp by textile designer @juliekouamo whose evocative designs tell the stories of cultures past and present. Julie's textiles feature richly layered patterns, textures and printed pictures that come together to create vibrant collages. [📷 credit: @tapiwamatsinde]
  • Fishermen's boats, a familiar sight along the Senegalese coast line. [📷 credit: @tapiwamatsinde]

Instagram @ atelierfiftyfive