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There is nothing I love more than a good cup of tea, the stronger the better. Anytime is teatime as far as I am concerned, so you can only imagine what I think about those who take their tea as seriously as I do. Like YSWARA for instance, the luxury tea brand championing made in Africa, who are reviving the ceremony of ancient African tea drinking rituals with its offering of specially blended teas and accompanying accessories. And now you can immerse yourself fully in the YSWARA brand experience with the launch of their flagship tearoom and store in Johannesburg.


Luxury Tea Brand YSWARA Tearoom Maboneng Precinct, Johannesburg South Africa


YSWARA Tea Brand South Africa


Located in the Cosmopolitan Building in the regenerated Maboneng Precinct, the YSWARA tearoom is an oasis in the heart of a bustling city, a space that transports you back to the tea drinking societies of yesteryear, where the time was taken to savour each cup and enjoy the ritual. The YSWARA tearoom is beautifully appointed in the brand’s signature blush pink and rose gold tones, which heighten the sense of calm and provide a backdrop to fittings and finishing’s in natural materials such as stone, wood, marble, and copper.


YSWARA Te Luxury Made In Africa


Adorning the space is a carefully curated selection of decor accessories and cultural artifacts that pay homage to African creativity and the continent’s tea drinking heritages. The interior design aesthetic channels Afro-Zen that draws on YSWARA’s Pan-African spirit, which takes inspiration from all parts of the continent. Large silver Ethiopian Coptic crosses find a place alongside totem lamps inspired by West and Central Africa, whilst latticed screens and the texture of hammered metal gives the space a distinctly North African vibe.


YSWARA Teatime Accessories


– Tapiwa Matsinde


Additional details:

For further information about YSWARA and their tearoom visit:



[Image credits: The images shown belong to YSWARA. If downloaded and used elsewhere please credit accordingly.]

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  • Eight years ago I started a blog as a place to document the interesting things I was discovering with regards to the design and creativity emerging from Africa. From the moment I created my first blog post little did I know where the journey would take me. Fast-forward to present day I have not only been privileged to witness the development of an industry, but to also have an active role in creating awareness about it.

On this journey, I have seen Africa’s design industry grow from a handful of names from a handful countries to a continent wide-reach. Some names that were just starting out have become internationally respected leaders in their field, whilst behind them, a new generation of names are coming up and claiming their place in the industry.

To say that it is an exciting time for African design and creativity would be a gross understatement! We are in a time of rapid advancement and unbridled creative expression, that is setting the foundations and standards for future generations to build on. And like many other emerging industries in Africa, creativity is opening up opportunities to those who are willing to seize them. And seizing them designers are!

And as Atelier Fifty Five begins a new chapter it is an opportunity for me to renew my commitment to supporting the development of the African design industry and helping those I work with and write about, and work with to fulfill their potential for creating world-class brands. 
I invite you to visit our website to discover more. [Link in bio]

Tapiwa, Founder Atelier Fifty Five
  • Instagram Image
  • Colourful basketry, soulful sculpture and an elegant candle make a nice placeholder we think, as we prepare to usher in a new chapter of the Atelier Fifty Five journey. [📷 credit: @atelierfiftyfive]
  • Gifted hands. A glimpse behind the scenes of Kaross a South African based embroidery initiative, whose artisans transform furnishings into works of art. [📷 credit: Kaross]
  • Tools of the trade, a hand carved printing block stamp by textile designer @juliekouamo whose evocative designs tell the stories of cultures past and present. Julie's textiles feature richly layered patterns, textures and printed pictures that come together to create vibrant collages. [📷 credit: @tapiwamatsinde]
  • Fishermen's boats, a familiar sight along the Senegalese coast line. [📷 credit: @tapiwamatsinde]

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