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Ikire Jones is a visionary African inspired menswear label that celebrates the individual, those not afraid to go against the norm. The Ikire Jones style sees old world tradition combined with contemporary aesthetics in the form of vibrant flamboyant West African textiles and inspiration married with the sophistication of sharp Neapolitan tailoring to create garments that are expertly hand cut and sewn in Philadelphia, USA where the company is based.
[Image credit: Escape to New Lagos Collection – Ikire Jones]

Of Saints & Savages - Ikire Jones

[Image credits: top and bottom, The Untold Renaissance Collection – Ikire Jones]
The company was founded by Walé Oyéjidé, a designer, afrobeat musician and attorney; and Sam Hubler, a musician and bespoke tailor. The duo set about creating collections that were not only impeccably made but also ones that would tell stories through its African inspired menswear designs.
[Image credit: Escape to New Lagos Collection – Ikire Jones]

“We make clothing for adventurous people.  It is a common-enough goal, but one rarely accomplished with elegance.” – Ikire Jones

Storytelling is an integral part of the design process. Walé and Sam aim to give each piece they create ‘an identity and history of its own’. Their scarves and pocket square designs, in particular, embody this sentiment, with collections such as ‘Of Saints & Savages’, ‘The Untold Renaissance’ and ‘Escape to New Lagos’ depicting thought-provoking narratives ranging from depictions of Africans in historical Western fine art to folk tales capturing snapshots of Africans in the future. The collections are printed on a wool/silk tapestry, and are individually hand-rolled in Macclesfield, England.

The company’s work extends to short films, illustrations and writings that bring their collections and visions to life.

Additional details:
For further information about Ikire Jones and to purchase visit: www.ikirejones.com
[Image credits: The images shown belong to: Ikire Jones. If downloaded and used elsewhere must be credited accordingly]

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  • Eight years ago I started a blog as a place to document the interesting things I was discovering with regards to the design and creativity emerging from Africa. From the moment I created my first blog post little did I know where the journey would take me. Fast-forward to present day I have not only been privileged to witness the development of an industry, but to also have an active role in creating awareness about it.

On this journey, I have seen Africa’s design industry grow from a handful of names from a handful countries to a continent wide-reach. Some names that were just starting out have become internationally respected leaders in their field, whilst behind them, a new generation of names are coming up and claiming their place in the industry.

To say that it is an exciting time for African design and creativity would be a gross understatement! We are in a time of rapid advancement and unbridled creative expression, that is setting the foundations and standards for future generations to build on. And like many other emerging industries in Africa, creativity is opening up opportunities to those who are willing to seize them. And seizing them designers are!

And as Atelier Fifty Five begins a new chapter it is an opportunity for me to renew my commitment to supporting the development of the African design industry and helping those I work with and write about, and work with to fulfill their potential for creating world-class brands. 
I invite you to visit our website to discover more. [Link in bio]

Tapiwa, Founder Atelier Fifty Five
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  • Gifted hands. A glimpse behind the scenes of Kaross a South African based embroidery initiative, whose artisans transform furnishings into works of art. [📷 credit: Kaross]
  • Tools of the trade, a hand carved printing block stamp by textile designer @juliekouamo whose evocative designs tell the stories of cultures past and present. Julie's textiles feature richly layered patterns, textures and printed pictures that come together to create vibrant collages. [📷 credit: @tapiwamatsinde]
  • Fishermen's boats, a familiar sight along the Senegalese coast line. [📷 credit: @tapiwamatsinde]

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