Press Enter / Return to begin your search.

Uru Diamonds Ethical East African Jewellery And Fashion Accessories

It is no secret the African Continent is blessed with diamonds that are coveted the world over, and harnessing this mineral wealth should come with social responsibilities. However, as we all know this is not always the case, especially when it comes to conflict free diamonds. East African jewellery company, Uru Diamonds based in Tanzanian is a company that works with conflict free diamonds and precious stones, to produce contemporary jewellery collections. The company name ‘Uru’ comes from a very old Swahili term describing a powerful essence; used here to invoke the days of ancient African Kings and Queens where diamonds were cherished.  
[Image credit: Uru Diamonds]

Uru Diamonds Knotted Bracelet

[Image credits: Uru Diamonds]
From the company’s workshop in Dar es Salaam, the collections are handcrafted using locally sourced rough cut diamonds, the increasingly rare precious stone tanzanite, as well as rubies, spinel and tsavorite, which are set into hand cast precious metals like gold and silver. The rough cut nature of the stones, all sourced from small scale farmers around the country, gives the jewellery its distinctive appearance. Using the stones in their natural form results in unique pieces, given that no two jewellery pieces would ever be the same. The company’s first bracelet created in 2009 made use of the fishing wire typically used by fisherman sailing their dhows along the East African coast.
[Image credit: Uru Diamonds]

Reminding me of sophisticated friendship bracelets, the Uru Diamonds bracelet collection sees straps made from jewel bright knotted threads or natural leathers providing an endless array of colours to collect, and mix and match as desired. The Uru Diamonds collections encompass necklaces and pendants, bracelets, cufflinks and rings, and masterpieces. Giving back to the communities the company works with Uru Diamonds supports education for children in the rural areas working in partnership with the SOS Children’s Village.

Additional details:
The further information about Uru Diamonds and purchase enquiries visit: www.urudiamonds.com
[Image credits: All images shown belong to Uru Diamonds, and if downloaded and used elsewhere must be credited accordingly]

Leave a Reply

Your e-mail address will not be published. Required fields are marked *

  • Eight years ago I started a blog as a place to document the interesting things I was discovering with regards to the design and creativity emerging from Africa. From the moment I created my first blog post little did I know where the journey would take me. Fast-forward to present day I have not only been privileged to witness the development of an industry, but to also have an active role in creating awareness about it.

On this journey, I have seen Africa’s design industry grow from a handful of names from a handful countries to a continent wide-reach. Some names that were just starting out have become internationally respected leaders in their field, whilst behind them, a new generation of names are coming up and claiming their place in the industry.

To say that it is an exciting time for African design and creativity would be a gross understatement! We are in a time of rapid advancement and unbridled creative expression, that is setting the foundations and standards for future generations to build on. And like many other emerging industries in Africa, creativity is opening up opportunities to those who are willing to seize them. And seizing them designers are!

And as Atelier Fifty Five begins a new chapter it is an opportunity for me to renew my commitment to supporting the development of the African design industry and helping those I work with and write about, and work with to fulfill their potential for creating world-class brands. 
I invite you to visit our website to discover more. [Link in bio]

Tapiwa, Founder Atelier Fifty Five
  • Instagram Image
  • Colourful basketry, soulful sculpture and an elegant candle make a nice placeholder we think, as we prepare to usher in a new chapter of the Atelier Fifty Five journey. [📷 credit: @atelierfiftyfive]
  • Gifted hands. A glimpse behind the scenes of Kaross a South African based embroidery initiative, whose artisans transform furnishings into works of art. [📷 credit: Kaross]
  • Tools of the trade, a hand carved printing block stamp by textile designer @juliekouamo whose evocative designs tell the stories of cultures past and present. Julie's textiles feature richly layered patterns, textures and printed pictures that come together to create vibrant collages. [📷 credit: @tapiwamatsinde]
  • Fishermen's boats, a familiar sight along the Senegalese coast line. [📷 credit: @tapiwamatsinde]

Instagram @ atelierfiftyfive