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The Ndau Collection Luxury Scents Inspired by Africa Past And Present

Zimbabwean jewellery label The Ndau Collection launched their first collection of luxury scents inspired by Africa past and present. The collection was created in collaboration with South African parfumer, Tammy Frazer of Frazer Parfum. Blended from rare botanicals and aromatics each scent takes the wearer on a journey inspired by Africa’s past and present, from the origins of perfume on the continent to the treks of the continent’s first inhabitants through to the present day traveller.

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Hand Woven Lighting Inspired By Traditional Ethiopian Basket Weaving

The Abyssinia Lamp is a collection of colourful handwoven lighting inspired by the techniques and visual languages of traditional Ethiopian basket weaving. The collection was designed and produced by PET Lamp in a joint venture with local craft workshop and retailer, Salem’s Ethiopia. Produced by highly skilled artisans in Addis Abba the main feature of the lighting collection are the striking woven lampshades, which draw on a diverse range of local cultural patterns, infused with bold colour palettes rendered in heavy, durable materials.

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Tinja Reinterpreting Classical Tunisian Crafts To Create A Handcrafted Modern Aesthetic

Handcrafted modern is the philosophy of Tinja, an interior design concept developed by a family passionate about their Tunisian crafts heritage. Tinja was founded by Salah Sfar, who wanted to find a way to reinterpret and preserve Tunisia’s handicraft traditions and those of other cultures that have had an impact, by creating a new contemporary vision developing products that would reflect the techniques, and time and care that had gone into making them. [Main image credit: Fokhar collection, Large Yellow Tray – Tinja]

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NeoBantu Vibrant Modern African Print Clothing Pays Homage to Africa

Bold patterns, vibrant colours, and contemporary classic silhouettes tailored to fit each wearer are the hallmarks of NeoBantu, a Dallas-based fashion label that was co-founded by pharmacist Tendai Tawonezvi. Hailing from Zimbabwe, NeoBantu is a celebration of Tendai’s heritage; embracing modern African print clothing and pays homage to the wider African continent. The company name is derived from ‘Neo’ meaning new and ‘Bantu’, the peoples, culture and languages of sub-Saharan Africa. [Image credit: Alba Tuxedo Pants and Blazer – NeoBantu]

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Monaa Luxury African Inspired Shoes Made In Ghana

Nothing says summer more than a pair of comfortable, yet chic sandals. And, with the summer holidays having officially started in this part of the world, many a pair will have been tucked away into luggage bound for sun soaked destinations. And, whether or not you are going away for the holidays, every wardrobe needs a pair or two, or three… So just in time for summer, July has seen the launch of Monaa, a stylish collection of luxury African inspired shoes comprising leather sandals and slippers made in Ghana. [Main image credit: Princess Slipper in blue – Monaa]

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SafariFusion Modern African Interior Decor Accessories

Loving Safari Fusion’s beautifully styled 2015-16 Lookbook of modern African interior decor accessories and African baskets collection entitled, Woven & Stitched. The colourful, unique and functional collection presents the best in contemporary basketry made in Africa. Woven & Stitched is inspired by African basket weavers, and has brought together a range of grass and fibre baskets that showcase the way classical techniques and ancient traditions have been rejuvenated through the use of modern colour palettes and forms.

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Win A Copy Of Contemporary Design Africa [Competition Now Closed]

To celebrate the publication of Contemporary Design Africa, I have a signed copy to give away to ONE lucky Atelier Fifty-Five reader. To enter, all you need to do is: 1.   Correctly answer the question below. 2.    Fill in your name and contact details. 3.    Then like our Facebook page when prompted. COMPETITION NOW CLOSED: The competition runs from Monday 13th July 2015 and ends midnight (GMT) Friday 24th July 2015. Entries submitted after this time will not be counted. The winner will be notified, followed by an announcement in due course made on the blog. Good […]

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Contemporary Design Africa Book Launch And Designer Showcase Event

Contemporary Design Africa will be launched at a special event at The Jungle in Johannesburg, South starting this Thursday. If you happen to be in Johannesburg between the 9th -25th July, pop along to the concept store, where in addition to celebrating the book, The Jungle will also be showcasing and selling the work of select designers featured within the book’s pages. A great opportunity to see some of the designs first hand. [Image featured, Chair by Nulangee Design courtesy David Crookes for Design Network Africa]  

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Modern African Design Doreen Mashika Capsule Collection for eBay Germany

Some weeks back I did a feature on Kenyan jewellery designer, Gladys Macharia’s collaboration with Urbanara, as one of three winners of the Kenya-based ‘African Designers for Tomorrow‘ award. Another winner of competition was Doreen Mashika, who today as part of the award sees the launch of her covetable modern African design in the form of a jewellery and accessories capsule collection, Doreen Mashika for eBay, Germany, which was produced in collaboration with the online platform. [Main image credit: Beaded Bracelet – Doreen Mashika for eBay Germany]

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Abury Ethical Luxury Where Old World Traditions Meet Cutting Edge Design

Abury is an ethical luxury fashion accessories brand whose ethos is one of combining old world traditions with cutting edge design to create a new style, one of timeless and authentic luxury. Abury is a response to mass production, inviting people to appreciate the beauty that is around them, to form emotional connections to the products they buy and to take the time to recognise the meaning of of true luxury that comes with tradition, time and care in production. Heritage, knowledge and wisdom are turned into timeless high quality products, that include bags, personal accessories and footwear for people […]

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  • This popular Africanisim beautifully illustrates the pioneering spirit of togethernes. It highlights how working and collaborating with others can propel you to new heights. Building a business rarely happens in isolation. Atelier Fifty Five seeks to to shine the light on African brands, and this includes extending a hand by sharing our knowledge and expertise to help African brands become the best they can be. So let us go together. Sign up to the Atelier Fifty Five Academy mailing list and join a community of ambitious creative business owners dedicated to creating brands that make their audiences sit up and take notice.⁣
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.  #quotes #inspirationalquotes #motivationalquotes #africanproverb #brandstrategy #creativeentrepreneur  #entrepreneur #mycreativebiz  #brandbuilding #africanstartup #africanbusiness #makeithappen
  • Preserving traditional skills the Kayla cushion by Frida 54 highlights the art of Tritik, a process of knotting and sewing that results in a variety of symmetric patterns. Handwoven with 100% cotton from the cotton mills of northern Cameroon the textiles are dyed with handmade dyes using ancestral techniques. [📷 credit: @frida_54 ]
  • Values . Respecting the design [📷 credit: @atelierfiftyfive]
  • Infuse your interior style with the colourful elegance of African beaded necklaces courtesy of The African Woven Necklace light shade by @moderngesture. The design features graduating circular hoops each hand wrapped with colourful woven thread bands. Handcrafted in Cape Town, South Africa by designer Candice Lawrence, the lighting is available in the  Atelier Fifty Five shop. [📷 credit: @atelierfiftyfive]
  • Eight years ago I started a blog as a place to document the interesting things I was discovering with regards to the design and creativity emerging from Africa. From the moment I created my first blog post little did I know where the journey would take me. Fast-forward to present day I have not only been privileged to witness the development of an industry, but to also have an active role in creating awareness about it.

On this journey, I have seen Africa’s design industry grow from a handful of names from a handful countries to a continent wide-reach. Some names that were just starting out have become internationally respected leaders in their field, whilst behind them, a new generation of names are coming up and claiming their place in the industry.

To say that it is an exciting time for African design and creativity would be a gross understatement! We are in a time of rapid advancement and unbridled creative expression, that is setting the foundations and standards for future generations to build on. And like many other emerging industries in Africa, creativity is opening up opportunities to those who are willing to seize them. And seizing them designers are!

And as Atelier Fifty Five begins a new chapter it is an opportunity for me to renew my commitment to supporting the development of the African design industry and helping those I work with and write about, and work with to fulfill their potential for creating world-class brands. 
I invite you to visit our website to discover more. [Link in bio]

Tapiwa, Founder Atelier Fifty Five
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Instagram @ atelierfiftyfive