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Maya Antoun Traditional African jewellery Making Techniques

Fluid, sculptural forms interlaced with segments of fine filigree work defines the stunning jewellery creations by Sudanese designer Maya Antoun. Based in the UK, Maya seeks to combine traditional African jewellery making techniques with contemporary ones to create a new vision for African jewellery, and indeed the wider context of her work, which is influenced by the diversity of cultures, reflected in her own culturally diverse upbringing and exploring the ways in which individuals from diverse ethnic and cultural backgrounds might interpret their traditional jewellery, and in the process creating something new, fresh and exciting.

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African Print And Afro Chic Interior Design Inspiration

An explosion of clashing colour and pattern characterises an idyllic holiday home in Senegal that I came across on the blog, Africa Moto. Located in the popular resort town of Saly, simple outdoor living is the order of the day conveyed in a mix of local, regional and Parisian influences that offer up Afro Chic interior design inspiration. A striking feature of the house is how it is decorated with African print. [Image credits: Senegalese Holiday home – Elle Decoration France/M P Morel]

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The Shop At Bluebird Contemporary African Fashion Brands Pop Up

May/June this year saw South African luxury concept boutique, Merchants on Long pop up in London at The Shop at Bluebird. I was away during that time and just missed it, however those who visited were treated to some of Africa’s premier established and emerging contemporary African fashion brands including: Lalesso, SAWA, MaxHosa by Laduma, Bantu and Okapi. Okapi is a luxury handbag line produced in South Africa by Hanneli Rupert, the founder of Merchants on Long. [Image credits: Okapi]

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African Food Made Easy Pepper & Stew Cooking Sauces

Sky Living TV channel in the UK is currently running a series called Cooks to Market. The concept of the show is to get budding cooks and food brands onto retail shelves, and see two different brands going up against each other and selling their product in food market and win the chance to pitch their idea to a panel of leading food UK experts. Of the two episodes I have managed to catch, both featured African food brands who  both outsold their rivals to go on and make impassioned pitches, which has landed both brands shelf space in Partridges, one of the […]

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Upcycled African Print Furniture Design Inspired By Nigerian Parables

Dismantling discarded pieces of furniture and reassembling to create entirely new designs has resulted in a unique and innovative range of one-off and made to order African print furniture design pieces, created by Yinka Ilori, a London-based furniture designer. Yinka specialises in sustainable design by upcycling discarded and found furniture pieces, and founded his eponymous label in April 2011; fuelled by an interest in finding creative solutions to challenge the unnecessary waste in modern consumer societies in the West, and through the products he recreates works towards helping to affect positive change. [Image credits: Odd One Out chair at D’apostophe – Yinka Ilori]

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  • This popular Africanisim beautifully illustrates the pioneering spirit of togethernes. It highlights how working and collaborating with others can propel you to new heights. Building a business rarely happens in isolation. Atelier Fifty Five seeks to to shine the light on African brands, and this includes extending a hand by sharing our knowledge and expertise to help African brands become the best they can be. So let us go together. Sign up to the Atelier Fifty Five Academy mailing list and join a community of ambitious creative business owners dedicated to creating brands that make their audiences sit up and take notice.⁣
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.  #quotes #inspirationalquotes #motivationalquotes #africanproverb #brandstrategy #creativeentrepreneur  #entrepreneur #mycreativebiz  #brandbuilding #africanstartup #africanbusiness #makeithappen
  • Preserving traditional skills the Kayla cushion by Frida 54 highlights the art of Tritik, a process of knotting and sewing that results in a variety of symmetric patterns. Handwoven with 100% cotton from the cotton mills of northern Cameroon the textiles are dyed with handmade dyes using ancestral techniques. [📷 credit: @frida_54 ]
  • Values . Respecting the design [📷 credit: @atelierfiftyfive]
  • Infuse your interior style with the colourful elegance of African beaded necklaces courtesy of The African Woven Necklace light shade by @moderngesture. The design features graduating circular hoops each hand wrapped with colourful woven thread bands. Handcrafted in Cape Town, South Africa by designer Candice Lawrence, the lighting is available in the  Atelier Fifty Five shop. [📷 credit: @atelierfiftyfive]
  • Eight years ago I started a blog as a place to document the interesting things I was discovering with regards to the design and creativity emerging from Africa. From the moment I created my first blog post little did I know where the journey would take me. Fast-forward to present day I have not only been privileged to witness the development of an industry, but to also have an active role in creating awareness about it.

On this journey, I have seen Africa’s design industry grow from a handful of names from a handful countries to a continent wide-reach. Some names that were just starting out have become internationally respected leaders in their field, whilst behind them, a new generation of names are coming up and claiming their place in the industry.

To say that it is an exciting time for African design and creativity would be a gross understatement! We are in a time of rapid advancement and unbridled creative expression, that is setting the foundations and standards for future generations to build on. And like many other emerging industries in Africa, creativity is opening up opportunities to those who are willing to seize them. And seizing them designers are!

And as Atelier Fifty Five begins a new chapter it is an opportunity for me to renew my commitment to supporting the development of the African design industry and helping those I work with and write about, and work with to fulfill their potential for creating world-class brands. 
I invite you to visit our website to discover more. [Link in bio]

Tapiwa, Founder Atelier Fifty Five
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Instagram @ atelierfiftyfive